Digital Commerce

self‑service onboarding, subscription journeys, funnel optimisation tied to margin and cost‑to‑serve. We design delivery to match your governance and change capacity, with measurable KPIs and a cadence that keeps decisions fast and outcomes visible.

What we deliver

·        Customer journey mapping and conversion optimisation backlog

·        Measurement plan (events, KPIs, funnel/cohort dashboards)

·        Platform and integration improvements (payments, CRM, fulfilment, service)

·        Personalisation and retention automation strategy

RELATED USE CASES → UC-02: 90‑Day GTM Sprint for GCC Launch, UC-08: Customer 360 + Segmentation for Growth

RELATED RESEARCH SCENARIOS → RS-06: Customer 360 for Telcos: From Churn Prediction to Next‑Best Actions, RS-10: Disruptive GTM in ICT: Network APIs / Platform Offers via Ecosystem Plays